What is OIDO?
Your digital ordering and sales system for the food industry
OIDO combines the functions of an online shop with a modern on-site ordering system. Orders, online payments and administration are handled easily in a single system via your browser – no additional devices, no app, online and on-site.
OIDO was developed as a digital ordering and sales system for the food sector and the HoReCa industry (hotels, restaurants, catering) as a practical solution for small to medium-sized businesses. What makes OIDO special is its user-friendly, mobile-first design. OIDO requires no prior knowledge. No installation. No detours – neither for you nor your customers.
Who is OIDO suitable for?
Ideal for small and medium-sized businesses in the food sector and HoReCa industry
OIDO is a digital ordering system that is particularly suitable for small to medium-sized food businesses and producers who want to sell their products easily online, whether they run a delicatessen, offer lunch for local business customers or have a stall at the weekly market.
OIDO offers simple solutions for businesses in the food industry that offer fresh or processed products directly, pre-ordered or on demand, and need to deal flexibly with fluctuating availability. OIDO helps when the range can change daily – e.g. for fresh food, artisan food or seasonal products.
OIDO is the ideal shop system for suppliers of fresh and processed food:
- Farm shops, weekly markets, food trucks and food courts (marketplaces),
- pastry shops, butchers and delicatessens,
- cafés, beach bars, hoteliers and caterers,
and other suppliers of fresh and processed food in the HoReCa sector who serve both private and business customers. For everyone who produces with care and wants to sell directly.
OIDO understands these challenges – and offers solutions
If you run a small or medium-sized food business, the following challenges are probably part of your everyday life:
- Manual orders via email, telephone, messenger and on site cause chaos with paperwork
- Outdated, complex software that is not designed for selling everyday products makes administration and billing difficult
- In the digital competition for attention, your offering gets lost among expensive third-party delivery platforms such as Deliveroo, Wolt and Uber Eats.
With the OIDO shop system:
- you can take control of your customer relationships and determine and maintain the shopping experience,
- you are no longer bound by opaque rules and expensive commissions,
- you have the opportunity to be better than the local ‘big players’ – through greater convenience, higher quality and an all-round better customer experience, both online and on site.
How OIDO works
An OIDO shop is ready to use in just a few steps
You create your products in a matter of minutes, receive your own shop link – and can get started right away.
OIDO shops are mobile-first: clear and reduced to the essentials
Everything at a glance – whether on the go or in the shop
All orders appear automatically in your overview – sorted, chronologically, with payment status.
Flexible for your processes
Whether pre-orders, pick-up or delivery: you design the sales process to suit your business. OIDO combines practical functions that make OIDO special as an ordering and sales system.
This makes OIDO flexible for your processes, whether as an online shop, on-site sales system or purely digital menu. All functions can be used, but don't have to be: just as it suits you best.
Features for simple and intuitive management
Managing orders and payments can be particularly challenging. OIDO Shops make it easier to sell fresh and processed food before, during and after the order.
Automatic translations
The OIDO language tool automatically translates into secondary languages, from the product catalogue to the payment process to the digital pick-up slip (German, English, French, Spanish, Dutch, Chinese)... read more
‘Sales statistics’ dashboard
Flexible sales statistics are automatically displayed in a clear dashboard. You decide which indicators (sales figures, turnover, bestsellers, etc.) and time periods you want to see ...read more
Pick-up and delivery function
With the pick-up and delivery function, you define time slots and catchment areas for pick-up and delivery. Your customers can book these themselves; delivery details are automatically retrieved and stored via the ordering system ...read more
Features for optimising complex processes
Complex order processes are prone to errors during processing. OIDO centralises all order steps in one system, simplifying complex processes.
Marketplace function or food court function
Whether it's a weekly market or a food court, this function allows complex orders to be placed, processed and paid for centrally. Partial deliveries are conveniently accepted by customers via QR code verification ...read more
Sales zone function
Whether you operate shops in different locations, want to separate lunch on the terrace from the catering service or put together individual B2B offers: with the sales zone function, you can set individual parameters for the range of goods you offer ...read more
Data exchange via API interface
OIDO can do a lot – including communicating with your existing systems. Whether POS systems or accounting programmes, OIDO shares order data in real time via an integrated API interface ...read more
Features for effective customer communication
Your OIDO ordering system aims to effectively address and retain your customers. That's why OIDO online shops are easy to personalise and adapt to your needs.
Blog in shop function
The blog in shop function offers an uncomplicated way to address customers personally, build trust and provide flexible information. Insights, for example into production processes, strengthen customer loyalty and visibility in the digital space ...read more
Product photos
Your product catalogue should bear your signature in the digital space just as it does in your shop window. Product photos can be easily integrated across the entire width and exchanged at any time ...read more
Why OIDO? The advantages at a glance!
- Order, pay, manage – all in one: online and on site, simple and intuitive
- Mobile-first: Optimised for your end customers on the go
- Data protection compliant, server hosted in Germany: Only you have access to your customer data
- Flexible product catalogue for changing offers, prices and availability; tailor-made offers for selected end customers
- Flexible payment options for your customers: digital or on site
- No app, no installation, no extra servers
- No hidden costs!
To the transparent payment model
Try OIDO for free
Would you like to find out how OIDO works in your everyday life? Then try the system for free – with no obligation and no hidden costs. Just get started and reorganise your sales.
The Hummus Shop is designed to help you get to know OIDO. Scan the QR code or:
Would you prefer to see OIDO in action? Simply arrange a consultation appointment via video conference with our team.